Student Housing Marketing

VIDEO TOURS FOR STUDENT HOUSING COMMUNITIES

Videos Will Connect You With Future Student Residents

When it comes to leasing and marketing Student Housing, video is a must for this demographic. They watch it, share it, live it. That's why we offer some incredible video styles JUST for student housing assets. From a video testimonial by real students, to a music video showcasing life on campus - you name it, we can create it. The best part? Many of our videos gain 1000+ views in one month. Talk about visibility. Let students experience the best parts of what life at your property is like through video marketing.

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There are approximately 19.6 million college students in the U.S.  That’s a huge number of potential residents and a huge opportunity missed if you don’t have a dedicated student housing marketing strategy.  Show My Property is here to help you stay ahead of the curve reaching and engaging Gen z. 

STUDENTS LOVE VIDEO CONTENT

Students are definitely not running a 9 – 5 routine. So investing in professional Apartment Video, virtual tours and even virtual reality is a must. It gives your prospects the opportunity to experience your apartments and amenities no matter what time they’re searching.

Student life is so much more than studying, and an Apartment Video is your opportunity to showcase the lifestyle they’ll experience in your property. Use video to highlight your morning coffee station, show off your social hub, fire pits, fitness center and pool. Show My Property can breathe life into everything your development has to offer in one stunning video. Whether you choose to focus on showcasing your amenities, or you want a creative lifestyle video, we can make it happen.

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Show My Property’s Student Housing Marketing will give you the creative and impactful digital content you need to maximize movie-in. We do it all:

  • Engaging Apartment Video 
  • Stunning Apartment Photography
  • Photo-realistic, 3D furnished Apartment Floor Plans 
  • Immersive Virtual Reality
  • Apartment Social Media Services

REACH STUDENTS ONLINE

Your student housing marketing strategy needs to reach and engage Generation Z where they are - online. Social Media is a crucial part of any digital marketing strategy, but nowhere is it more relevant than with student housing. After all, Generation Z has never known a world without social media. 

  • Fifty-five per cent of Gen Z use their phones for five hours or more a day
  • Gen Z streams video for roughly 23 hours each week
  • Gen Z logs on to social media for roughly two hours and 55 minutes each day

VIDEO CONTENT FOR SOCIAL MEDIA

For Gen Z, social video is king.  Show My Property’s resident testimonials and creative videos will give you the engaging content that will help your prospects see what a great community they could be part of, and help them make the right decision about their next step with confidence.

ENGAGING VIDEO CONTENT

The love affair between Gen Z and Instagram still burns bright.  We all know the student housing social media opportunities here are huge, but success comes down to how you use it.  Let us take the strain! 

Show My Property’s team of talented content creators live and breathe social media and produce scroll stopping, custom content that is authentic, informative, and most importantly engaging. As well as attracting prospects, your student housing social is also key to keeping existing residents engaged, keeping you leased-up for longer. Bottom line, it’s a great investment.

Our Social Media Services mean you can manage your social with just one call a month and leave the planning, posting and managing up to us. 

To make sure your student housing social gets and A+. read more of our hints and tips on our blog pages.

EXAMPLES OF OUR WORK

Not convinced?

Let us change that.

55 LEADS IN A 2 WEEK TIME PERIOD

I am also going to post this to our marketing group’s so they can all see the effectiveness of your services and the ads you all run.  Seriously, 55 leads in a 2 week time period from a social media ad is AWESOME! 

     - Kristin Troncoso - Sr. Marketing Associate - National Marketing, Greystar

EVERYONE WE WORKED WITH WAS SO FRIENDLY AND CREATIVE

SMP does such wonderful work: Jason, Rachel, Chloe and everyone we worked with was so friendly and creative. I have enjoyed our partnership tremendously!

     - Katie Nelson - Capreit

NEVER EXPERIENCED SUCH A SMOOTH SHOOT

I am completely blown away by how well-organized everything was. The team was incredibly professional and a joy to work with, well-prepared and handled the crew and talent brilliantly. You guys made it look easy, which is a sign of true professionals.

I have 15-years of experience in marketing and have never experienced such a smooth shoot. Your services are well-worth the cost. 

     - Lisa Trapp - Sequoia Equities

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